Turning expertise into predictable pipeline
Join the industry conversation. Then lead it.
Steering conversations toward your zone of genius…
Industry conversations
Individual expertise
Zone of genius
Company narrative
We build from your company’s goals, vision, and velocity, identifying where you are today and where you want to go.
We work with the subject matter experts (SMEs) in your organization to articulate their areas of expertise within your industry.
We identify the most pressing conversations in your industry and the relevant audience you seek to capture.
2
Content Production
Each month, we’ll interview your experts and collect their unique insights on each identified topic, so we can seamlessly weave their first-party data into publish-ready posts.
1
Interactive Workshop
We’ll collaborate with your brand leaders in an interactive workshop to clarify your goals, audience, and topical expertise to inform your content strategy.
3
Engagement Strategy
Once the content is packaged and approved, we’ll show you how to leverage it to connect with the decision-makers you want to meet on LinkedIn and X.
No time for an interview? Send us a voice note instead.
Transform expertise into brand recognition
More than a sales pipeline—it’s an appreciating asset
Leverage your platform for growth
What if your leadership team was a rolodex of organically growing assets? With a dedicated audience, potential awaits around every corner. Use ABM to target high-value partnerships, amplify your hiring efforts, and put a megaphone to company updates.
"Thanks to this service… I feel seen in a way that I haven’t in a long time. If you think about people that want to be content creators or creators in general who feel they have imposter syndrome, or want to tighten up, or they lack direction, this helps them work through every facet of that."
-Mikie Krisztal
CEO of This Feels Right
Lead the conversation. Book a discovery.
Turn your leadership team into a lead-generating machine by touting the expertise they already have.
1
Interactive Workshop
We'll collaborate with your brand leaders in an interactive workshop to clarify your goals, audience, and topical expertise to inform your content strategy.
2
Content Production
Each month, we’ll interview your experts and collect their unique insights on each identified topic, so we can seamlessly weave their first-party data into publish-ready posts.
3
Engagement Strategy
Once the content is packaged and approved, we’ll show you how to leverage it to connect with the decision-makers you want to meet on LinkedIn and X.
Transform expertise into brand recognition
"Thanks to this service… I feel seen in a way that I haven’t in a long time. If you think about people that want to be content creators or creators in general who feel they have imposter syndrome, or want to tighten up, or they lack direction, this helps them work through every facet of that."
-Mike Krisztal
CEO of This Feels Right
Individual expertise
Zone of genius
Company narrative
Industry conversations
Turning expertise into predictable pipeline
Join the industry conversation. Then lead it.
Lead the conversation. Book a discovery.
Turn your leadership team into a lead-generating machine by touting the expertise they already have.
Leverage your platform for growth
With a dedicated audience, potential awaits around every corner. Use ABM to target high-value partnerships, amplify your hiring efforts, and put a megaphone to company updates.